Chris Dessi, CEO & Founder of Silverback Social

Chris Dessi is a CEO of Silverback Social.He is also an award winning digital thinker, television & radio commentator, author, blogger, and public speaker.

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Throughout his career in New York and London Chris has worked with Fortune 500 businesses and start-ups alike. His deep marketing acumen combined with his passion for psychology, sociology and cultural studies all reside at the fulcrum of his manifesto that social media is much more of a spiritual awakening rather than a technological one.   This revolutionary perspective has propelled his personality into the New York media landscape.

Dessi is a regular social media expert contributor on Fox Evening News, and Good Day New York.  He has appeared on the Steve Adubato show One to One, and has made Radio appearances on the John Gambling show on WOR Radio in NYC, and the Mary Beth Marsden show in Baltimore on WBAL.

His first book “Your World is Exploding: How Social Media is Changing Everything and How You Need to Change With It”, shot to #1 on’s Hot New Releases in it’s first two weeks of publication.

In addition to his writing and work in social media, Chris is active on the college lecturing circuit. Coaching students how to leverage social media to benefit their personal brand message and their career. He has guest lectured to students around the country including Marist College, Manhattanville College, Loyola University in Maryland, and at Harrisburg University of Science and Technology Social Media Summit.

As a result of the work and impact via television and radio in the New York metropolitan area Chris was recently selected by the Business Council of Westchester’s 40 under 40. Forty young men and women who exemplify leadership, foresight and a vision for the future of Westchester County have been honored each year since 2004.

He has been quoted in Mashable, and has lectured about the power of social media to the United States Marines aboard the Intrepid Sea Air and Space Museum.   He is a featured contributor on Social Media Today and The Social Customer.  Prior to launching Silverback Social, Dessi was Director of Sales of Buddy Media, where he led social media strategy for brands like the NHL, Saks Fifth Avenue, The Washington Redskins, Publishers Clearinghouse, The Philadelphia Eagles, TJX Brands, Michael Kors, and Childfund International.

Chris has a MS from NYU, and BA from Loyola University in Maryland.

Silverback Social

Silverback Social, LLC. is a social media agency that helps businesses understand, engage, and thrive in social media. We’re unique because we combine the power of enterprise level social media software with straightforward training and strategy sessions. We educate, empower and execute to drive meaningful business conversions. We don’t just hand you the keys to the car, we teach you how to drive.

  • Powerful Software – manage your brand with control and flexibility
  • Community Management  – content creation, calendaring, posting, engaging
  • Small Business Solutions – social media set- up & training
  • Education – seminars, executive coaching, strategic consulting



In Your World is Exploding, Chris Dessi, one of the nation’s leaders in web marketing, shares his manifesto that the recent explosion of social media is a spiritual awakening, not a technological one. Dessi shares techniques for mastering engagement in social media for your career, your business, and your life. Part memoir, part brass tactics, & part motivational doctrine, Dessi delivers a punchy treatise on social media, offering entertainment & inspiration throughout. His invaluable lessons on social media will enable you to discover your true calling, take control of your career, and harness the digital forces that shape our world today.


Dialogue on Social Media:

Radio Appearances

WOR John Gambling Show: Discussing sexting, social media and politicians: why does it bring so many of them down?

WBAL’s Mary Beth Marsden Pinterest Are You Pinning?

Television Appearances

Highlight Reel

Mayor Bloomberg’s Digital Initiatives with Dari Alexander on Fox Evening News

One-on-One with Steve Adubato

Full Roster of Television Appearances (October 2010- present)


Harrisburg University Social Media Summit:  Discussion on Social Networks and the Future:

Marist College:  How Can Social Media Help Me Get a Job?