Chris Dessi is the CEO of Silverback Social. He is also an award winning digital thinker, television & radio commentator, author, blogger, and public speaker. Throughout his career in New York and London Chris has worked with Fortune 500 businesses and start-ups alike. His deep marketing acumen combined with his passion for psychology, sociology and cultural studies all reside at the fulcrum of his manifesto that social media is much more of a spiritual awakening rather than a technological one. His first book “Your World is Exploding: How Social Media is Changing Everything and How You Need to Change With It”, shot to #1 on Amazon.com’s Hot New Releases in it’s first two weeks of publication.
Cristin is the Chief Responsibility Officer (CRO) at Silverback Social. She is the engine that keeps Silverback Social running. Management, operations, community management, team management – she does it all. Her primary focus is on our Beauty, Fashion. Luxury Lifestyle and Non Profit Brands. Her social media marketing acumen is only outshined by her ability to keep numerous projects on track. From Chanel, to Sephora, to the Leukemia and Lymphoma Society, her experience is in building custom social and digital media strategies for companies that expand brand sentiment + achieve business goals.
John is the Chief Marketing Officer (CMO) at Silverback Social. He is in charge of building the Silverback Brand, streamlining company logistics and event marketing including the Westchester Digital Summit and the Digital Summit Series. His experience comes from 5+ years of marketing for an AM Law 100 firm which included budgeting, event planning and managing the marketing for over 125 attorneys. In 2013, he was named one of the Westchester Business Council’s “40 under 40 Rising Stars”.
Looking for amazing social media ideas? Josh is a one-man think tank with a propensity for forecasting digital and social media trends months before they happen. Currently, Josh monitors how companies and brands interact with their followers, develops strategies to optimize engagement and plays an important role in client management.
Brian lives, eats and breathes content. Instagram, Twitter, and Vine…you name it, he knows the right way to say it, post it, and tweet it. With a background in Psychology and Finance he brings a strong business sense to the team and networking skill-set that allows him to act as a powerful community manager and platform organizer.
Alex is the Silverback Social “Google Whisperer.” Through link-building, link wheels and other SEO Strategies, he takes online reputation management to another level, consistently making sure that Google plays nicely with your brand.
Brian comes to Silverback with a diverse background that combines an innate understanding of technology, social media, and business development. Prior to joining Silverback, Brian led innovative, creative and effective social media marketing campaigns. His focus is helping brands to listen, understand and engage in conversations in social media.
Peg Kuman, Member of Silverback Social’s Advisory Board provides SBS expert guidance, coaching and consult on matters of Data Compliance, Privacy and Governance
Idia Ogala is a Project Manager at Silverback Social. He is entering his senior year at Pace University where he is studying Global Business Marketing. Through his extensive on-campus leadership experiences, communications background, journalism expertise and business marketing technical skills, Idia has been able to launch successful websites & organizations, carrying out brand tailored marketing plans and managing multiple SM accounts at any given time. Idia currently contributes to various sports/entertainment publications and is founder and marketing director of Hardwood Diagnostic.