Social Media 101 – The Basics
There’s no doubt that social media is an important aspect of many people’s personal lives. Over the past few years, however, more and more people have begun using social media from a business standpoint: marketing a new product, booking performances or presentations, or just expanding their online network. Social media is an incredibly powerful tool, not only for promoting yourself or your brand, but also for listening, gauging the sentiment of your followers, and facilitating conversations with potential new customers. While some businesses have been using social as a part of their marketing process for a number of years, there are plenty of others who are just discovering the power of social media. If you’re new to the social media marketing game, don’t worry – we’ve got you covered.
The best way to begin is with the fundamentals. Want to find out the best time to post on Facebook? Wondering how to effectively use Google+? Need to know the optimal character count for a Tweet?
Here’s a taste of the basics:
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