Vine vs. Instagram Social Community Manager at Silverback Social Brian Funicelli Weighs In

Facebook made an announcement on Thursday, June 20^th regarding an update for Instagram. The popular photo-sharing app has introduced Video, enabling users to capture 15 seconds of video, edit video segments, and apply up to 13 brand new filters. The app also allows users to stabilize shaky video footage before sharing it with followers, using a function called Cinema.

Instagram has made the process of capturing and sharing video easier than ever, along with providing the right tools to create more visually appealing short films. In comparison to Vine, the more basic 6-second video-sharing app, Video for Instagram gives users much more capability to make videos look great.

With this announcement, Instagram, which already has over 100 million artistic and creative users, has opened the floodgates for a huge amount of beautiful, original video content to be produced by people all over the world.